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Christmas marketing tips to boost your salon bookings

As supermarket shelves begin to fill up with lots of festive goodies and we move closer to the party season, now is the perfect time to put a Christmas marketing plan into place. Marketing your services in the run-up to the big day is a fantastic way to boost bookings and profits, as people look

Is your salon geared up to serve the millennial generation?

Your core audience is changing. Millennials account for over 12.3 million adults in the UK* making it the largest demographic across the nation. Millennials fall into the 18- to 35-year old age range and are the first generation to have grown up with 27/4 access to social media, influencers and celebrity culture at their fingertips.

Maximise your salon profits with our results-driven skincare range

Finding new ways to maximise your salon profits and remain ahead of your competition can be tough. Particularly now, during these first few post-pandemic months when businesses are keen to make up for sales lost during the related closures. You may consider employing more staff to increase the number of customers your salon can cater

How your salon can help clients minimise the effects of acne

As beauty professionals, we understand trying to minimise the effects of acne can be a difficult balance. Of course, if the acne is mild our LumiSKN products, used as part of a careful home skincare routine, can help to temporarily relieve symptoms and improve the skin’s appearance. However, if the acne is severe or inflamed

Flexible finance plans to help your salon evolve and expand this summer

If you want to evolve or expand the treatments your salon offers this summer, you may feel daunted when investigating the financial implications of buying new equipment. Even if you have funds available, as a small business, you may want to keep some cash free for other important areas, such as for salaries, advertising, utilities,

How to help your clients get summer-ready – and boost your salon profits

After an incredibly tough twelve months for the beauty industry, we’re thankful that the vaccine programme across the UK is proving successful and that salon owners can welcome clients back through their doors once more. Also, the excitement of travel restrictions being lifted and more countries joining the ‘green list’ for safe travel, means many

Four reasons why winter is the best time to offer Laser Hair Removal to your clients.

1. Clients are Less Exposed to the Sun in Winter For the safest and best results, it’s important to ensure your clients skin hasn’t been exposed to the sun for approximately two to four weeks before beginning their laser hair removal. As such, winter often makes the best season for starting the process. Plus, winter clothes

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